The way it is now

Every website
has a catalog.

With VANIQ

None of them
have a salesperson.

VANIQ is that salesperson. An AI sales agent that lives inside your existing site or app — greeting visitors, understanding what they need, answering questions, recommending from your live catalog, and carrying them all the way through checkout. Within the limits you set.

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The gap

In a store, someone helps them decide.
On your site, they're on their own.

Without VANIQ

They arrive to silence.

A visitor lands on your product page. The catalog loads, the images render, and nobody says a word to them.

With VANIQ

They're greeted, and the conversation starts.

VANIQ meets them where they landed and opens with something useful — not a menu of canned questions.

Without VANIQ

They have a question about specs.

So they scroll for a spec sheet, open a FAQ page, and eventually find a contact form that promises a reply within 24 hours.

With VANIQ

They ask. It answers — from your real catalog.

By typing or by voice, in either language they're comfortable in. VANIQ answers from your live inventory, not a scripted list.

Without VANIQ

The price gives them pause.

They like the product. They're not sure it's worth it. They open a competitor in a new tab to compare.

With VANIQ

It handles the objection — inside your rules.

Ask for a better price and the request doesn't just get granted. It passes through your policy engine, and VANIQ offers the best thing it's actually authorised to give.

Without VANIQ

Cart abandoned.

Not because they didn't want it. Because there was nobody there to help them decide.

With VANIQ

Added, checked out, fulfilled.

VANIQ walks the digital steps a salesperson would: add to cart, checkout, payment — and triggers your fulfillment workflow where your systems support it.

What it does

Everything a good salesperson does.
And the steps that come after.

01

Greet and attend

Meets every visitor as they arrive — on any page, at any hour, in whatever numbers your traffic arrives in. No queue, no shift change.

02

Understand what they're looking for

Natural conversation, typed or spoken. It asks the follow-up questions that narrow down what the customer actually needs — the same way a good salesperson draws it out.

03

Recommend from your live catalog

Pulls from the real, current inventory your business already runs on. Not a scripted list of bestsellers — your actual catalog, with actual stock.

04

Answer questions and compare

Handles product questions in detail and puts options side by side, so the customer can see the trade-off instead of guessing at it.

05

Handle objections

Works through hesitation — price, timing, uncertainty — instead of letting it quietly become an abandoned cart.

06

Negotiate, when you allow it

Bargains within limits you define. Every request is checked against your policy engine before a single rupee moves.

07

Guide the entire buying journey

Stays with the customer from first question to confident decision, rather than handing them off to a form at the first complication.

08

Take action, not just talk

Adds to cart, moves through checkout and payment, and triggers your fulfillment workflow where your systems support it.

01 / 08 — keep scrolling

Conversation becomes action

  1. Discover the right product
  2. Add to cart
  3. Checkout & payment
  4. Fulfillment

Control

VANIQ doesn't control your business.
Your business controls VANIQ.

Every capability is a policy you configure. Change any of it from your dashboard — no engineering request, no waiting on a vendor.

Agent policies Live
Allow bargaining Whether the agent may negotiate at all
Maximum discount How far it's allowed to go
10%
Add to cart on the customer's behalf Let the agent act, not just advise
Require customer confirmation Any action needs an explicit yes first
Systems the agent may access What it can reach inside your stack

policy://vaniq/default

Send a customer request Try it

Pick a request. Watch it pass through your policy engine.

Approved within policy Denied, with the best authorised alternative

The AI can recommend. Only your rules decide what's allowed to happen. When a request falls outside policy, the agent doesn't simply refuse — it offers the best alternative it's actually authorised to give, so the conversation keeps moving.

Security by design

The agent can ask.
It can never bypass your rules.

The LLM never has direct authority over your business APIs. It requests approved tools; your policy layer decides whether any action is allowed before a protected system is ever reached.

01Customerasks naturally
02LLM / Agentunderstands the request
03Tool calling layerrequests an approved tool
04Policy & guardrailsauthorizes or denies
05Business API gatewaykeeps credentials protected
06Business systemscatalog · cart · orders
07Tool resultreturns only what is needed
08LLM / Agentresponds with the result
09Customergets a clear answer

Controlled boundaries

Your APIs and credentials stay behind the boundary.

Each tool carries specific permissions and guardrails set by your business. The tool—not the LLM—makes the actual API call and validates the action before execution. Pricing, inventory, orders, and customer data remain protected.

We continuously test the agent and tool layer with reliability tests, security evaluations, guardrails, and failure scenarios. Test and reliability reports can be shared with your team, with responsibilities clearly defined across the platform and your systems.

The AI proposes. Your policies authorize. Your APIs execute.

Policy & tool testPre-production

Test your agent before connecting it to production.

“Give this customer 20% discount.”

Select a scenario, then run it against the policy layer.

Visibility

Not a black box.

The dashboard shows exactly what your AI salesperson is doing and what it's driving — so you're not taking "it's working" on faith.

Conversations 0 across the site, this month
Sales completed through VANIQ 0 closed by the agent end to end
Interested leads identified 0 hesitated, then engaged
Details captured with consent 0 explicit, never assumed
Conversations Live
  • "Done — order placed. Delivery Thursday."

    Sale · 2 items · ₹14,200

  • "Let me think about the larger size."

    Lead identified · consented follow-up

  • "I can't go past 10%, but I can add free delivery."

    Policy applied · counter-offer made

  • "Added to cart and checked out for you."

    Sale · 1 item · ₹3,850

Demo data The figures and conversations above are illustrative, showing what the dashboard displays. They are not customer results.

Follow-ups

Reaching back out —
only when you've approved it.

Your brand

Your UI. Your brand. Your rules.
The intelligence comes from VANIQ.

The interface belongs to your business, not to us. Pick how your salesperson shows up.

yourstore.com/products/aurora-lamp

A familiar, unobtrusive entry point. Customers know what it is and aren't afraid of it.

The bigger picture

One runtime.
Everywhere your customers already are.

The same underlying agent runtime powers an AI salesperson across every surface — for ecommerce, electronics, travel, services, bookings, and any business where a customer needs help deciding and taking action.

Website

Where most customers still browse, compare, and hesitate.

App

The same agent, embedded in the product your customers already carry.

Voice

For customers who'd rather ask out loud than type it out.

Interested in VANIQ?

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